About Child’s Eyes UK

Child’s Eyes UK is campaigning to protect children from sexualisation and commercialisation

Key aim

Prevention of harm to children caused by sexualisation and commercialisation.

How?

  1. Encourage government to enforce legislation regarding pornography and sexualised images in public places where children are permitted.
  2. Encourage government to provide help and support for parents to protect their children from hard core internet porn and violent games.
  3. Work with retailers and other key bodies to protect children.
  4. Protect young girls and boys from damaging images that can affect their self-worth.
  5. Help parents find ways to protect their children from pornography and sexualised imagery.

 

How does Child’s Eyes UK work?

Child’s Eyes UK is a project and campaign. There is a core team of volunteers who perform a variety of different roles from raising awareness on social media to committee meetings at government level. The Child’s Eyes campaign has garnered support from an increasing number of people across the UK who are frustrated at the presence of sexual and violent content in everyday life.

 

What is Child’s Eyes UK doing?

We meet regularly with government ministers, MPs and Parliamentary groups working on child protection issues.

We are commenting in the press, TV, radio and other media to raise awareness of Child’s Eyes UK issues (see our press coverage page).

We are speaking at schools and participating in panels and debates for children.

Via our Facebook page we are building up a picture of what the landscape of childhood looks like. We are collecting images from newsagents, billboards, clothes, media, magazines and other items. The purpose is to put these things together in order to make people think and to ‘re-sensitise’. We have a body of evidence of inappropriate shop displays sent in by supporters across the country which can be found on our gallery.

Via our Twitter page we are putting pressure on various retailers to remove porn, lads’ mags and pornpapers from child’s eye line.

Via our blog we are discussing the subject of sexualisation in the UK. This ranges from teenage pornography to social media, from difficulties mothers face breastfeeding to Page 3.

We are writing and speaking to ministers, newspapers, retailers, teachers, parents, campaigners and anyone else who will listen.

We are working on family friendly retailer/ café schemes and hope to roll this out nationally.